It probably had a lot of details and non-verbal cues that grabbed your attention. Recall the time you were enthralled by a conversation. Allows for increased engagement with customers while chatting.This allows you to create multiple touchpoints with your customers through google search results and google maps results. One of the things you can do to achieve this is letting the customers have an option of messaging your business as and when they search and your business’ google my business profile shows up. Needless to say, the customer experience while searching for your business online should be seamless. The stats are in, 76% of people who conduct a local search on their smartphone visit a physical place within 24 hours and 28% of those searches result in a purchase. Allows you to be available to your customers.Let’s dive into what the benefits of google business messages are for your business. This entire process will then help you convert the lead.Īs discussed above, the chat features allows customers to chat with your business when they search for your business either on google search or google maps. Once you get the conversation going with the customers, engaging them would also be made easy with the rich media features. To simplify it further rich media while messaging means the use of photos, videos or gifs to make the interaction more fun and engaging.Īll in all what this definition of google business messaging is trying to tell us is that the option of chat on your google my business listing will prompt customers to text you if they have a query regarding your business. These include features such as being able to send messages with branding, rich media, interactivity, and analytics. “ to create rich, asynchronous messaging experiences that delight customers and drive business results”, rich asynchronous messaging stands for the rich features google business messages allow. Follow the steps and record your video.“Entry points on google search, maps and brand websites”, this statement describes the leads generated through google search results, Google Map results and Google Business Message if incorporated into respective business’s website.
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